DIA 2024 Global Annual Meeting

Component Type: Session
Level: Intermediate
CE: ACPE 1.00 Knowledge UAN: 0286-0000-24-534-L04-P; CME 1.00; RN 1.00

The life science industry constantly faces the business challenge of delivering safe and effective medicines to patients faster while reducing costs. Accelerated delivery of clinical documents has led to an increased workload for medical writers, which is only exacerbated by the competitive recruitment of talent and the expectation of “perfect” document delivery. These drivers and advancements in automation and AI are transforming medical writing. In addition to articulating their value proposition, writers and their managers will have to adapt to this technical transformation and level-up their skills. This panel will focus on providing both strategic and tactical considerations for medical writing teams. We will highlight the importance of communicating our role as content strategists, finding early adopters, developing training for multiple learning styles, building a support network, and surviving the change management process.

Learning Objectives

Discuss how the medical writing role is evolving in the face of technology; Outline the new skillset(s) that medical writers will need and how these change the value proposition of medical writing; Discuss strategies for engaging and training teams through this evolution.

Chair

Robin Whitsell

Speaker

Barbenheimer: Medical Writing Can Evolve and Still Be Great in the Face of Technology
Robin Whitsell

SOS! Tech Tools in Medical Writing Communicating your value in the AI age
Kayla Williams

Taking the Robot out of the Medical Writer: A Change Management Approach
Joanne Hilton, PhD, MBA